Wireless Price War
The Wireless Cold War Turns Hot: Carriers Slash Prices and Lock in Terms as 2026 Reshapes the Telecom Landscape
The dawn of 2026 has brought with it a scorched-earth pricing environment in the U.S. telecommunications sector, as the nation’s "Big Three" wireless carriers abandon years of relative price stability in a desperate bid for market share. What began as a series of targeted holiday promotions