Birkenstock
The Paradox of the Cork Sole: Why Birkenstock is Winning the Shelf but Losing the Street
As 2025 draws to a close, the high-end consumer discretionary market finds itself in a state of "Great Normalization." While legacy luxury houses struggle to justify hyper-inflated price tags to a weary global consumer, Birkenstock Holding plc (NYSE: BIRK) has emerged as a fundamental powerhouse. Despite reporting record-breaking